How do consulting firms stand out in a crowded market? In this episode of the Phoenix Prosperity Podcast, I sit down with Mike Grinberg, founder of Proofpoint Marketing, to dive into the nuances of growth consulting. Mike shares his journey from aspiring graphic designer to marketing expert and business owner, offering insights into how he helps consulting and advisory firms scale sustainably.
We discuss:
- Why differentiation in consulting is more than just having a unique process
- The role of risk and relationships in business growth
- The transition from running an agency to building a high-profit, small-scale business
- The challenges of entrepreneurship, from financial struggles to major business pivots
- The importance of investing early and building wealth with intention
Mike also shares book recommendations that shaped his approach and gives practical advice for those looking to refine their positioning and marketing strategy. If you’re an entrepreneur, consultant, or business owner looking to scale smartly, this episode is packed with valuable takeaways.
—————————————————- Interested in being part of this? Please visit our guest invitation page where you can learn more and fill out a brief questionnaire to get started: https://phoenixprosperitypodcast.com/guest It’s going to be enlightening and, most importantly, a lot of fun. I’d love for you to be a part of it!
